Zero-to-Genius in 60 Minutes
Finally, marketers have a full-grown analytics tool to measure what happens inside Facebook. This webinar will cram lots of advanced social media marketing lessons into a single hour.

1. A Few Basics, and Then...
First we’ll take you through the basics of marketing on Facebook (quickly, we promise). Just so we’re speaking the same language.

2. Everything You Can Measure in Facebook   
Because of Facebook’s need to protect its users, we can only track so many things. We’ll show you the tools, and let you imagine what you can build with them.

3. Conversions Mean More than Hype
We’ll even show you how Webtrends Facebook Analytics can track conversions that happen inside Facebook (Facebook can’t even do that!). That means a wiser marketing investment, and demonstrating success..